Penguin 4.0 goes live

Penguin 4.0 goes live

Penguin 4.0 goes live. Penguin is now a real-time part of the Google algorithms. As Penguin is now going real time, it appears that Google is no longer going to officially update the status of penguin. As a real-time part of Google’s algorithms penguin is on the...

Structured Snippets for Bing Text Ads

Bing has added Structured Snippets for their text ads.You can add the Structured Snippets by clicking on the “Ad Extensions” tab. In the dropdown menu next to the “Campaign” tab select “Structured Snippet Extensions”. If you already have some snippets they will...

Google Expands Headings for some paid ads.

Well it seems that since the Ads in Google search no longer appear on the right side of the page, this has given Google more flexibility in ad heading length. Now advertisers get additional space in the heading section, allowing for better and more descriptive...
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